Formula 1 is ideally suited for the next generation of broadcasting.
All the data about the cars, the track, the timing, and the movements are already telemetric, measured with high precision, and refined over the years to unbeatable accuracy.
Moreover, the cars themselves are much more visually comprehensible than, say, the movements of a soccer player.
Speaking of Formula 1 and Apple, the tech giant made an astounding $2 billion bid for the rights to Formula 1.
Apple’s move is based on the understanding that, with the right partners, it can quickly turn F1 into a volumetric experience.
Early demonstrations of the Apple Vision Pro have already shown snippets of Formula 1.
Volumetric sports could prove to be a game-changing application for spatial computing, given its already massive audience.
It has the potential to take sports entertainment to an unprecedented level.
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