At b-f-t-m, we have been diligently observing the rapid evolution of interior design in workspaces, particularly within specific industries. Our focus extends to style, branding, functionality, and the communication of brand values, with a primary emphasis on enhancing the quality of work life for the collaborators.
On Running, the sportswear brand, tasked M Moser with redesigning its Shanghai office to adapt to the changing needs during this period of market expansion.
The project aims to create a space that integrates the brand’s identity with Shanghai’s local culture, emphasizing the spirit of running throughout the workspace.
There are creative zones, meeting areas, product zones, and concentration zones, all themed to create serene and welcoming environments for employees.
Additionally, there is an events area, highlighting the office’s role in fostering a sense of community among the staff.
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