LVMH, the luxury conglomerate, has announced its sponsorship of the Paris 2024 Olympic and Paralympic Games as a premium partner, representing the highest level of support for the organization.
The company is driven by the desire to create an unforgettable experience that challenges established norms.
As both the first luxury company in history and a French group, LVMH considers it their duty to contribute to an event that is poised to have a lasting impact on an entire generation.
The group’s most prominent luxury brands, including Vuitton, Dior, Berluti, Moet Hennessy, and Chaumet, will play a pivotal role in a series of activations during the games and collaborate with athletes.