In my ongoing research on modern business, I often see projects launched with the goal of being first-movers, rather than focusing on sales, at least in the early stages. This is very common in the tech world. I personally appreciate this approach for the effort it takes and the potential positive impact it can have on a company’s business.
SYKY is building for the future of digital and physical fashion by embracing spatial computing.
A stunning interactive fashion showcase on Apple Vision Pro takes the first step by bringing people into the creative world of Anrealage designer Kunihiko Morinaga through an unprecedented level of immersion.
This is the first Apple Vision Pro (AVP) fashion application to feature fashion designed to be experienced only digitally.
Previous AVP experiences, including those from luxury retailer Mytheresa and brands such as Gucci and Balenciaga, required brands to retroactively digitize pieces originally designed for the physical world.
In other words, metaverse fashion is coming to the most important metaverse device yet.
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