I’ve been fortunate enough to witness this transformation from the very beginning. I’m referring to the moment when sports such as football, tennis, basketball, and others went from the standard television commentary of the game in progress to narrating the event with statistics, numbers, precise data on teams and athletes, to insights that only technology can provide. I assure you, it was a game-changing shift.
Behind much of the sports commentary we hear as enthusiasts or super fans, there’s Stats Perform, one of the international leaders in capturing the magic of sports scores, statistics, insights, predictions, news and live streaming to help the world’s top clubs, federations, broadcasters, media, apps, bookmakers and brands win audiences, customers and trophies.
This world is increasingly looking to turn the magic of sport into sports content, analytics and insights that drive audience growth, revenue and on-field success.
We’re used to it now, but this is a transformative approach that has drastically changed the world of sports, creating the opportunity to tell new stories with analytics and research platforms.