I think it’s a brilliant idea; come to think of it, I’m not sure why it hasn’t been developed before. The world of pet ownership is a huge business, but at the high end of this market, people spend a lot of money on their beloved four-legged friends.
Bark’s new luxury airline for dogs offers a first-class flying experience: passengers receive dog champagne, free flying squirrel videos and a belly rub at every seat. And it’s all real and very expensive.
The cabin will be outfitted with soothing amenities, including pheromones, music, warm lavender-scented refreshing towels, and other comforts designed to make every dog feel at ease.
The travel industry needs innovation, and innovation will ultimately lead to investment and competition that will help usher in a new era of dog-friendly travel.
This is the first step in that journey to give man’s best friend a luxurious seat in the sky.