In the intricate fabric of fashion, the link between great brands and art unfolds like a delicate thread of creativity woven into culture.
The Chanel Culture Fund is a program of initiatives and partnerships designed not to support fashion per se, but rather innovation in culture.
The Fund seeks to promote equality of expression and shine a spotlight on global trailblazers, as the esteemed house believes that the arts are a vital source of inspiration and offer diverse perspectives on how we view the world.
The French luxury brand’s initiative also includes an award, the Chanel Next Prize, which recognizes artists who push boundaries in music, dance, performance and visual arts, as long as they are radically redefining their fields of work.
As part of this initiative, Chanel is becoming a long-term partner with a number of institutions around the world, including collaborations with the National Portrait Gallery in London, The Power Station of Art in Shanghai and the Centre Pompidou in Paris.
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